Frosted Flakes are GRRRRRRRRRRRREAT!

Media saturation in our day of age, is often a topic that is looked over and ignored, until this idea is challenged in such a way that was brought up in our class. I for one, never even thought about the amount of media and advertisements that I was being exposed to daily until it was brought up in class. Its funny how I can just turn my head in each direction and see dozens of products, advertisements, and media just in this one moment. I see a water bottle with a logo, a phone developed by Nokia, my cell phone with big "T-Mobile" and "Samsung" logos on the front, a few games and CD's, even a Beenie Baby in the corner of the room. All of the products fuel the media advertisement market of our day, yet if someone is asked how much media they are exposed to each day, most would look over all of these products.
So what about media saturation at a younger and younger age? I remember being a kid in elementary school and what the media saturation consisted of even then. I remember being in school with posters advertising, "reading", but the bigger message on the bottom would be what company paid for, and made these posters. I remember having the cool backpacks with our favorite TV shows or characters on them. But above all else, I remember coming home after school and watching TV. I remember watching, and seeing all the commercials that made me crave all of the products that were advertised. I remember instantly wanting every single thing in those advertisements. At the time, no one really realized that this was the point of the advertisements. We just saw all the cool stuff, and instantly wanted it. Cereal sticks our in my mind for some reason, because how they advertised the products was not based on the nutrition, but on how good it tasted, or how much it was like candy. "Lucky Charms" with the marshmallows, "Cookie Crisp" with the little bite sized cookies (I still hold true today that this was the one greatest cereal of all time), and Frosted Flakes, the ultimate breakfast cereal with the coolest mascot. All of the products fueled my desire to purchase purchase purchase!
So as the video stated, kids today are becoming more like consumers all the time. This partly disgusts me, because everyone knows how impressionable young kids are, but this also seems very useful and clever to me. Who wouldn't want to attract the most impressionable people in the world? I know if I had something to advertise that would be even remotely desirable to kids, I would definitely advertise to them.
I'm sure that we can all take something from this message, and we should be able to pick out both the positives and negatives of media saturation of our age.